“Keeping up with the Joneses.” Who are they, and why is it that we must keep up with them? There are a few different explanations about the Joneses, one being a well to do family from an old comic strip with neighbors who simply couldn’t keep up with their fabulous lives, and the other being a very wealthy New York family in the 1800’s who loved building immaculate villas.
Let’s bring it back to the present tense, particularly as I write this post – is anyone keeping up with Benjamin Moore? Strange question, right? I have my reason. Every year we, especially us designers, get all excited about the Pantone Color of the Year. What will it be this year, and where can I use it in my next design? This is year, is was Greenery, and what a fresh and juicy color it is. But during all the excitement of Pantone’s decision and grand announcement, we can forget that there are other Colors of the Year being picked and shared. For instance, Sherwin Williams introduced Poised Taupe SW 6039 as their shade (Earthy never looked so good!), while Farrow & Ball had four key colors for the year. Ok, ok… back to Benjamin! I am swooning in all shades of love for this color, Shadow 2117-30. Wow wow and wow! Creative Director, Ellen O’Neill describes it so beautifully;
“It ebbs and flows with its surroundings, and light brings it to life. Rich, royal amethyst can fade into the soft lilac-grey of distant mountains or morph into lustrous coal. Indulge your mysterious side. Let Shadow set the mood.”
I can see this moody color setting the tone in so many different spaces, from a quiet powder bathroom to a grand master bedroom. I am halfway out the door to pick up some samples, so let me leave you with these inspiring images. Also, how gracious of Benjamin to share a palette of complimenting colors to go hand in hand with the drama of Shadow.
Three of my favorites from the color palette…